Portugal is constantly recognized around the world as an ideal holiday destination, whether due to our natural landscapes, picturesque beaches and, of course, our almost unparalleled climate. Recently, the island of Madeira was awarded the Bronze award in the “Most Desired Island” category for travel in the 23rd edition of the Wanderlust Reader Travel Awards. These awards, which recognize the most attractive destinations at a European and global level, are organized by the prestigious British tourism magazine Wanderlust Magazine, with the winners determined through voting by its readers, reveals .
This year, the competition had more than 3 million votes, coming from around 168 thousand readers who chose their favorite destinations in 22 categories. «The awards and distinctions received are always important recognition for our work, but they also increase demands and serve as incentives for us to continue positioning ourselves as a reference destination, offering different and unique experiences», says Eduardo Jesus, president of the Madeira Promotion Association and regional secretary of Economy, Tourism and Culture.
In addition to Madeira, national tourism recorded other successes in these awards. Portugal was considered the 10th “Most Desired Country” by the readers of Wanderlust Magazine, Lisbon reached 5th place among the “Most Desired Cities” and the Azores stood out in 4th position among the “Most Desired Regions”.
Known for its lush vegetation, mountainous landscapes and year-round mild climate, Madeira is a favorite destination for those looking for a combination of nature, adventure and relaxation. The island is famous for its levadas — trails that follow old irrigation canals, providing stunning walks and incredible views of the Atlantic. Furthermore, it offers a rich local culture, marked by unique gastronomy, such as honey cake and Madeira wine, as well as poncha, which is a traditional and emblematic drink of this region, made from sugar cane spirit, sugar and lemon juice. and traditional festivities, such as Carnival, New Year’s Eve and the dazzling Flower Festival.
With a varied range of activities and breathtaking landscapes, Madeira continues to captivate visitors from all over the world, being increasingly valued by those looking for a different and unforgettable travel experience.
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