Amazon
New platform only sells products below 19 euros, and also has discounts. The prices are “ultra-low” and “worth the wait” for the two-week delivery.
Haul marks the already planned foray of the online sales platform Amazon into a selling even cheaper productscom longer shipping times.
According to , the platform sells a little bit of everything, just like Amazon. To encourage larger purchases, the platform even offers discounts: 5% discount on orders over 50 dollars (€47) and 10% discount on orders over 75 dollars (€71).
According to , this business model stimulated the rise of Temu and Shein. But what does it consist of?
The Haul will be accessible through the Amazon application or website, and once there just search for “Haul”. You Shipping will take approximately two weeksbut, said Sucharita Kodali, retail analyst at Forrester, to BBC News, the platform must have adoption.
According to the expert, “Temu and Shein have faced negative reactions both because of take advantage of gaps in imports as because they are wasteful and irresponsible from the point of view environmental”, and this Amazon announcement could therefore put these online sales brands at risk.
In October, the European Commission also action against Temuconsidering that it is unable to prevent the sale of illegal products.
In addition to not selling products above 20 dollars (about 19 euros), Haul will have most products for sale below 9 euros. In the press release, the company states that Haul’s “beta” shopping experience will make tAll products sold have product guarantees and are safe.
In an interview with the BBC, Amazon’s vice president for worldwide sales partner services, Dharmesh Mehtaassured that “finding great products at very low prices is important for customers and we continue explore ways to work with our sales partners so they can offer products at very low prices.”
That’s why Mehta guarantees that customer feedback will be heard to “perfect and expand the experience in the coming weeks and months.” Before arriving in Portugal and other countriesHaul must first prove itself effective in the US, says Amazon representative.
Consumers are “getting tired of poor quality products and slow shipments“, he explains, therefore, “if the products are not satisfactory for buyers and are not profitable for Amazon, “I do not expect Haul to be scalable to the world”.
