Founder of the Bola de Neve church dies after motorcycle accident in Campinas

by Andrea
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Rinaldo Luiz de Seixas Pereira, known as Rina, was 52 years old and left four children; The church he founded became popular among young people, attracting celebrities such as Sasha Meneghel and Gabriel Medina

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Rinaldo Luiz de Seixas Pereira during worship at Bola de Neve

Rinaldo Luiz de Seixas Pereira, better known as Apostle Rina, passed away in a tragic motorcycle accident this past Sunday, aged 52. The accident occurred while Rina was riding a motorcycle through the interior of São Paulo, after a service at Bola de Neve Church, a church he founded, in São João da Boa Vista. The Dom Pedro highway was closed for almost 50 minutes. The apostle was accompanied by the church’s motorcycle club, called Pregadores do Asfalto, and suffered multiple fractures as a result of the attack. Rinaldo Pereira leaves four children.

Rina, who had a background in advertising and marketing, established Bola de Neve in the late 1990s, creating a religious community with an innovative proposal aimed at young audiences. In recent months, he had stepped away from church leadership due to serious accusations of domestic violence, which were made by his wife, pastor Denise Seixas. The investigations included allegations of threats and injuries.

Before creating Bola de Neve, Rina had a religious trajectory that included the Baptist Church and leadership of the Evangelism Ministry of Renascer em Cristo. The church he founded stood out for attracting young and “cool” figures, linked to music and extreme sports, such as surfer Gabriel Medina and model Sasha Meneghel and singer Rodolfo Abrantes.

Published by Felipe Dantas

*Report produced with the help of AI

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