The National Consumer Secretariat (Senacom), linked to the Ministry of Justice, prohibited this Tuesday (19) online betting companies – also known as bets – from broadcasting advertising aimed at children and teenagers. The measure requires platforms to present, within ten days, a transparency report detailing how they intend to comply with the determination.
Failure to comply with the rules may result in a daily fine of R$50,000. Senacom’s determination reinforces the preliminary decision of Minister Luiz Fux, of the Federal Supreme Court (STF), who last week also suspended any advertising aimed at minors by betting companies.
Furthermore, Fux’s injunction determined that mechanisms be created to prevent the use of resources from social programs in online betting. Senacom complements the decision by prohibiting commercial approaches that include “advances, advances, bonuses or prior advantages” to platform users.
A round of hearings has been held by the STF to debate the impacts of betting on society, after the PGR asked the Court to consider the laws and ordinances that regulate the platforms in the country unconstitutional.
Since January this year, fixed odds bets – known as “bets” – have been regulated in Brazil. The Ministry of Finance and the National Advertising Self-Regulation Council (Conar) had already established standards for advertising in the sector, but the new decision reinforces specific restrictions, expanding control over the commercial practices of betting companies.
These measures are part of broader efforts to protect the vulnerable public, such as children and adolescents, from the potential impacts of betting activities and to ensure that public resources are not misused in the sector.
