Bordalo II and Climáximo exchange billboard advertising for images of natural disasters

by Andrea
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Bordalo II and Climáximo exchange billboard advertising for images of natural disasters

According to the artist, this initiative aimed to “alert people to the need to act in the absence of real measures to combat climate change”.

Portuguese visual artist Bordalo II decided to join thein a campaign to raise awareness of the urgent need to combat climate change.

In a joint post on social media, the artist and the activist collective shared a video of the moment they replaced the advertising on a billboard in Lisbon with images of natural disasters hitting the world.

According to Bordalo II, this initiative aimed to “alert people to the need to act in the absence of real measures to combat climate change”.

“Using large luminous storefronts that have invaded the city, we exchange dubious advertising for true images of a reality that should scare us all and mobilize us to action. It’s time to come together and demand more from our politicians and international organizations – meetings where if promises are made that are not meant to be fulfilled and state budgets that ignore this issue are not a solution.

Under the motto “Stop While We Can”, they also announced that A demonstration will be held on Saturday (November 23rd), starting at 3:00 p.m.at Praça Paiva Couceiro, in Lisbon.

Other actions of Bordalo II

The Portuguese visual artist is often involved in protest actions relating to various national and international themes.

and They are also other causes about which Bordallo II publicly speaks out through artistic works.

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