‘Fair price’ and safety for all: inDrive’s strategy in Brazil

by Andrea
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inDrive, a global mobility and services platform, is completing six years of operation in Brazil, marking a period of exponential growth and constant innovation. Since its arrival in the country, the company has established itself as a “super app”, offering solutions that go beyond urban runs, with delivery services, freight, intercity transport and B2B solutions for companies.

The impact of the platform is reflected not only in the numbers, but also in the business model that prioritizes freedom and transparency, allowing, for example, partner drivers and passengers to directly negotiate the price of rides. The passenger determines the price they are willing to pay, and the driver partner decides whether or not to accept the service offer.

This model peer to peer (p2p), combined with continuous investment in technology and security, has been fundamental to the company’s rapid expansion in the country. With a presence in more than 140 cities in all Brazilian states, it has already reached more than 420 million trips made and 15 million users in Brazil.

Technology and multiple services in the App

In 2024, the company took a significant step with the introduction of the Ayan system, based on microservices, which increased the scalability and stability of the platform, providing an even more agile and efficient experience for its users. This new system, in addition to improving the application’s loading time, also made the platform more secure and robust, allowing the simultaneous processing of a greater number of requests without compromising the quality of the service.

Although ride-hailing still represents a large part of the offer, inDrive has expanded its operations to other verticals that meet a growing demand for practical and affordable solutions in Brazil. In 2024, the company saw 36% growth in the delivery vertical, driving the launch of inDrive Delivery, a platform that offers B2B logistics solutions for companies of different sizes and sectors.

Furthermore, the intercity travel service, known as City to City, has been an essential solution for connecting distant regions of Brazil, meeting the enormous demand for long-distance travel, with 60,000 Brazilian routes and more than 160,000 partners in the category.

Security as a pillar

The introduction of the New Security Center and the implementation of new features in the inDrive app in Brazil, such as the Emergency Button and Race Assessment, ensure that partner drivers and passengers can count on a reliable and safe platform. These features help monitor travel safety in real time, offering efficient, 24/7 support in any situation.

Furthermore, the company continues to invest in new functions that guarantee a more fluid and safe experience for Brazilian users, such as the option to share the route in real time with friends or family, increasing the feeling of security during trips in all directions. states of the country.

Football sponsorship

In addition to being an innovative platform, inDrive has stood out for its social initiatives and community empowerment programs. The company invests in educational, cultural and sporting projects, promoting gender equality and supporting social inclusion initiatives. In 2024, inDrive sponsored Flamengo’s men’s and women’s football teams, expanding its connection with the Brazilian public through sport, which is a national passion.

inDrive’s commitment to transformation and social innovation reflects its global vision of positively impacting the lives of 1 billion people by 2030. For Brazil, this means more investments in technology, more mobility solutions and services and a business model that prioritizes justice and empowerment of local communities.

Plans for the future

With Brazil being one of the main global markets for inDrive, the company is focused on expanding its operations further in the country. In the coming years, the goal is to increase its presence in more Brazilian cities, bringing mobility and logistics solutions to places where the demand for accessible services continues to grow.

The company’s commitment to expanding its delivery and mobility verticals is a reflection of the enormous potential that Brazil offers in terms of urban mobility.

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