O The restaurant sector saw the greatest growthwith revenue rising 11% compared to 2023 and the number of transactions increasing 9%. The highest percentage of sales occurred in 4th quarterwith the indicator of average spend per customer increasing every month of this period, in relation to 2023.
Shopping center stores had their best turnover month in 2024 in December, a year of records, according to a study released this Friday by the sector association, which points to an average value per purchase of 40.97 euros.
O developed for the about the sales with electronic payments takes stock of the activity in these spaces over the past year, concluding that December concentrated three of the best billing days of the year (with the 23rd registering the highest value), surpassing the values observed on the 30th and 29th of November (during the ‘black Friday’ period).
The average value per purchase globally was 33,80 euros.
In a year that, according to the same information, sales in shopping center stores broke records, The restaurant sector saw the greatest growthwith revenue rising 11% compared to 2023 and the number of transactions increasing 9%.
The total turnover of shopping center stores increased 7% compared to 2023which is also the order of magnitude of the year-on-year growth in the number of transactions, which leads APCC to mention that the results are sustained in a greater number of visitors and not just in the value of purchases made.
The highest percentage of sales occurred in 4th quarterwith the indicator of average spend per customer increasing every month of this period, compared to 2023, which is happening for the first time, according to the study.
Weekends and after work
The same information also reveals that weekends represented around a third (35%) of sales throughout the year (with Saturday accounting for 19% of this total). On the other hand, in the The after-work period, that is, after 6pm, accounted for 38% of total transactions.
Quoted in a statement, the executive director of APCC, Carla Pinto, highlighted the satisfaction with the results achieved by store owners in 2024, saying that they confirm the growth trend that has been occurring.
The data from the study, says Carla Pinto, prove “the importance of shopping centers in the daily lives of the Portuguese”, with the availability of hours and opening days being “a decisive factor in the choice and preference” of visitors.
