German advertising marketer Ströer is examining the sale of its core business

Cologne – The German advertising marketer Ströer is considering selling its outdoor advertising division for billions. The group confirmed corresponding reports on initial offers from financial investors on Friday after the stock market closed. The core business with outdoor advertising (out-of-home, OOH) and digital media is given an indicative valuation significantly above Ströer’s market capitalization through the offers, the group said.