Bahia announces biggest master sponsor in the club’s history; know which

by Andrea
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The Squadron announced this Thursday (23) the start of sponsorship with the companies Viva Sorte Bet and Viva Sorte

After ending its contract with Esportes da Sorte, Bahia announced its new master sponsor on Thursday night (23). The Viva Sorte Bet bookmaker was defined by the club as the biggest sponsorship ever signed in the club’s history. In addition to bet, Viva Sorte also joins the Esquadrão’s team of sponsors. Both partnerships last for two years.>

Viva Sorte is a capitalization bond company and takes ownership of the shoulder blades on the uniforms of the men’s, women’s and youth teams. The partnership with Viva Sorte Bet, an online sports betting platform, includes, for the first time, master sponsorship of the Bahia women’s team.>

The brand will be printed on the front of the game and training uniforms, in addition to appearing on LED panels in the stadium, backdrops, signs in the training center and various marketing actions that connect fans to the Squad. Viva Sorte will have its logo displayed on the shoulder blades of its uniforms.>

In addition to the display on the uniforms, the partnership will also include promotional actions developed in conjunction with the Club. “With these partnerships, Bahia reaffirms its position as one of the most relevant sports brands in Brazil, highlighting its ability to attract large investments and to be a powerful platform for brands that wish to connect with diverse and engaged audiences,” stated the club in note.>

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