The influencer () ruled out the chances of being vice in a possible partnership with the 2026 presidential dispute. “I’m head of the plate and I’m ready to serve the people and change the reality of Brazil,” he said.
Marçal was questioned by Sheet After PRTB President Leonardo Avalanche raised the possibility. According to Avalanche, the union of names would combine the singer’s popularity with Marçal’s experience in entrepreneurship and politics.
“The party is interested in attracting prominent public figures to strengthen its political presence. We are interested in joining Gusttavo Lima. There is the possibility of a plate composed of him and Pablo Marçal. The formation of this plate could occur with Gusttavo Lima as a candidate for president and Marçal as vice, or vice versa, “said Avalanche.
In addition, the president of PRTB considers an advantage that the singer presents himself as an alternative option between left and right candidates. For Avalanche, the fact that Gusttavo Lima spoke publicly about being “tired of this right and left story” suggests a more conciliatory approach.
A person close to Marçal reinforces the position of the self-adenominated former Coach and says it would be easier for him to give up politics than to accept to be someone’s deputy.
The country singer and the entrepreneur know themselves longtime, from Goiânia. Marçal is a native of the capital of Goiás, but moved his electoral domicile to the state of São Paulo in 2022 to run for federal deputy. Gusttavo Lima has lived with his family in Goiânia since 2009.
In addition to the PRTB, other parties, such as,,, PRD and Avante showed interest in joining the singer.
Leaders of União Brasil itself, PL and PP have stated that they cannot promise the presidential candidacy for the countryman and that they prefer it in the election of the Senate by Goiás., President of the PP, sees the singer as an “excellent picture for the Senate”.
With a R $ 1 million cache per show, Gusttavo holds a fortune that is a result not only of musical performances, but also from advertising contracts and enterprises. Like Marçal, the countryman adopts the successful businessman’s speech.
On social networks, fans of the singer argue that, because he has a good financial condition, he would be more honest than other candidates, as “he would not need to steal.” Beyond financial issues, the historian and columnist of the Sheet Gustavo Alonso estimates that the approach of country singers with politics, especially with the right, is a strategy of “cultural capital”.
“The countrymen are the owners of economic capital in the Brazilian. It is the artists who profit the most, who have moved the economy of music in Brazil a few decades ago. But this has not guaranteed them cultural and symbolic capital in Brazilian arts. They continue, in Much, being seen as a ‘minor art’ by sectors of national intelligence, many of which call themselves progressive, “he says.
Alonso still cites as an example the lack of wave of the left to this class.
“The Minister of Culture, Margareth Menezes, has not yet visited the Barretos party [SP]one of the largest cultural parties in Brazil. Almost always Brazilian cultural elites despise the massive arts in a simplistic way, without even understanding their complexities. Faced with Brazilian political polarization, this only tends to increase, “he says.
Juliana Mastrascusa, a strategist of political communication, states that influence on social networks is also a factor that has been driving more people to enter politics. “There is a tendency for the amount of likes to influence this dispute.”
“Right and right -wing parties have a more pragmatic and less programmatic view of the electoral dispute, opening more space for figures such as artists and influencers who do not come from policy. That social networks impact public debate, we don’t have so many cases of influencers or artists outside politics by electing, “says Juliana.
