Generative artificial intelligence is already reality in companies

by Andrea
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The most recent AI, released in 2024, pointed out that 65% of respondents report that their organizations are regularly using generative artificial intelligence, almost double the percentage of the previous survey, done ten months ago. For Carlos Valle, executive director of technology and development at Senior Sistemas, the impact of this technology is already transforming the routine of companies.

“The creation capacity of the Generative AI and the most human interaction marks this great leap. The uses are concentrated in customer serviceon customer service, marketing and sales, with personalized approaches and campaign acceleration and software development, ”says the executive, in the third episode of the technology and focus management series, with offering of

A pioneer in the use of Generative Artificial Intelligence in ERP systems in the country, and integrating this cutting -edge technology into its systems to optimize processes and assist in clients’ decision making, Senior Sistemas recently reached the landmark of $ 1 billion revenues in 12 months, between the second half of 2023 and the first half of 2024. “This reflects how management software fed by this technology are transforming companies,” says Valle.

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For the executive, this is a path without return. “The world started talking about this by 2022 and two months later there were 100 million users on chatgpt. This enormous interest has pulled the business community to tow and who does not understand the potential of this technology will be impaired in business, ”he says. Check out the challenges and opportunities of using the Generative Ia in the following video.

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