By writing an email to apply for a job or respond to an offer, every detail can influence the recruiter’s perception. One of the aspects often ignored in emails is the way the message ends, and the choice of the right words can make a difference in the success of the candidacy.
A study published in Journal of Personality and Social Psychology He analyzed over 350,000 emails and concluded that the farewell used directly influences the likelihood of obtaining response. Some traditional expressions, such as “with the best compliments”, revealed themselves less effective, with a response rate of only 52.9%.
On the other hand, emails that included thanksgiving words recorded significantly higher response rates. The investigation has shown that certain expressions of gratitude can create a positive impact on communication and strengthen the bond between sender and recipient.
According to, among the farewells analyzed, “thank you very much” was third in the ranking of the most effective, while a simple “thank you” won the second position. However, it was the expression “thanks in advance” that obtained the best results, reaching a response rate of 65.7%.
Study experts explain that gratitude conveys a sense of recognition and creates an environment of more positive interaction. This factor may encourage the recipient to give priority to the response, thus increasing the effectiveness of communication.
Expressing appreciation by completing an email not only shows education, but it can also influence the receptivity of the other party. The choice of words, although it seems a smaller detail, can be decisive in the professional context.
In addition, the study stresses that in competitive scenarios such as recruitment, minor changes in the communicational approach can have a significant impact. Elements such as farewell thus become a strategic factor in seeking opportunities.
For those who want to optimize the response rate to their candidates, choosing a more effective farewell can be a simple but crucial step. The investigation suggests that the use of expressions such as “thanks in advance” is an advantageous approach to better results.
The way an email ends can directly influence its effectiveness. Considering the importance of written communication in the professional world, adopting strategies based on scientific studies can make all the difference in obtaining a positive response.
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