The Prisa Group continued to grow in 2024 in terms of box generation and indebtedness reduction, until its lowest level in 20 years, but failed to get out of losses and counted a negative result of 11.6 million euros at the end of last year . Despite the good business performance, the company suffered the adverse impact of both the depreciation of three of the coins in the geographies in which it operates (Brazil, and Chile) and the absence of the extraordinary income achieved in Santillana Argentina in 2023 .
Ebitda (gross exploitation benefit) stood at 185.1 million euros, with an annual growth of 2.3%, which would have been 14% (21 million additional euros) without the negative effect of exchange rates . Ebitda’s margin grew to 20.1%, exceeding, in a fork that ranged between 19%and 20%. For its part, the net benefit grew by 64% per year.
The liability was cut by 10.1% in twelve months to 689.3 million euros, reaching the debt the lowest level in two decades compared to Ebitda: 3.97 times compared to 4.32 times of December 31, 2023. “The group remains focused on financial disappointment,” he said in the presentation of results, in which he highlighted the impulse he provided, after which he was They amortized 50 million Junior debt. To this goal of cutting the liability, the largest generation of box also contributed, with a liquidity position of 223 million euros at the close of the past year.
By business units, Hurry Media registered income of 443.4 million euros, 2.7% more than in 2023, driven by strong income growth from, with an increase of 53,000 clients in 2024, until they assume 13% of the income of the business unit (58 million euros). “This positive evolution will allow the objectives set forth in the strategic plan to be communicated to the market in 2022.” Despite that strong impulse, income from the circulation area is still far from advertising, which continues to represent 75% of income. The report emphasizes the good behavior of advertising in the radio business, which grew 5% in global terms and 7.4% in Spain. The gross exploitation result (EBITDA) in a hurry average grew by 12.7% to 56.9 million, while the Ebitda margin stood at 12.8%, a percentage point rather than at the end of 2023.
The results of Santillana in Latin America have been affected by the absence of two extraordinary effects that took place in 2023: extraordinary sales in Argentina and. In this way, revenues fell 9.4% to 467 million due to the aforementioned negative impacts and the depreciation of the Argentine peso against the euro (without this last effect, the fall is moderated to 4.8%). Despite this, the education division closed with an EBITDA growth of 7.3% at a constant exchange rate up to 144.6 million, thanks to cost control and growth of subscription models. Specifically, the 3 million subscribers were touched, with an annual advance of 5%, which contributed revenues of 231 million euros, which represented an increase of 12% at a constant exchange rate.
