For the first time in Brazil, the network offers Smirnoff Ice in units of São Paulo and Rio de Janeiro
Burger King will make available Smirnoff ICE refill in selected stores during Carnival. This is the first time the network offers alcohol in Brazil. The action will take place from Saturday (1st.mar.2025) to Sunday (2.mar.2025).
Customers will receive a personalized glass for refueling the drink, available in green apple flavors and tropical fruits. The initiative will be held at a unit in São Paulo, Avenida Juscelino Kubitschek, and in Rio de Janeiro, in Recreio dos Bandeirantes.
The offer is part of the “Fogo and Ice” campaign, directed to over 18. The company will offer 2 special combos with the drink in 30 establishments in both cities, accessible via delivery.
A combo, sold at $ 39.90, includes a sandwich, a medium portion of chips and two cans of Smirnoff Ice. The second option, at the cost of R $ 74.90, offers two sandwiches, a bucket of chips and four cans of the drink.
