Aracaju
Disney discovered that a woman would have passed by ESPN journalist and was able to go, for two years, in major sporting events, especially women’s soccer. It is Luana Santos, a female soccer influencer.
According to the column, the multinational company is intended to process it. Since 2022, Luana has been able to accredit and support from sponsors to go to tournaments such as last year’s Brazilian Women’s Championship final.
To achieve engagement and achieve his goals, Luana claimed to be a reporter and sectorist of Red Bull Bragantino at ESPN. To give her relative with customers, Luana created a fake work badge on the sports channel.
Several of these photos were posted to your social network account. The report was discovered this week, after a complaint to Disney, who received a link from an interview from Luana to a podcast.
In the interview with Papo Reto Sports, Luana also said she had a participation in the Marketing Planning of Corinthians Female. “I help bring the best content for those who follow the women’s football of our Timon, besides work at ESPN,” he says.
The column found, however, that it is strange to employees of employees. In an official response, Corinthians confirms that Luana has never worked at the club.
The double journey would not be allowed either. By agreement, Disney does not accept ESPN employees to have jobs in soccer clubs for configuring a conflict of interest.
After Disney’s discovery and notification, Luana Santos began to delete her posts from social networks. His Instagram account, which had almost 20,000 followers, was also deleted.
The CBF noted that there was something strange and warned Disney what had happened. It was the Confederation that denounced the situation to the American company. Sought, the CBF did not officially comment.
The supervision of the entry of journalists in soccer tournaments is the responsibility of the state press associations. In Sao Paulo, Aceesp is the filtering. Sought by telephone on the morning of Wednesday (12), the agency did not answer the contacts.
The column found that Luana will be sued by Disney in the civil sphere, and was denounced by ideological falsehood in the criminal part. Officially sought, Disney did not comment on the subject until the last update of the report.
Luana Santos was contacted to talk about the accusations by WhatsApp and telephone since Tuesday (11). A call has been answered but turned off quickly. Other contacts were not answered.
