The governor of Goiás, Ronaldo Caiado (Union)he defined with advisers the slogan of his pre-campaign to the presidency of the Republic: “Courage to straighten Brazil”.
Koado dismissed the hiring of a marketer to start your race to the Planalto Palace. He defined the phrase and preliminary strategy with his closest and professional assistants linked to União Brasil.
According to the governor’s interlocutors, the choice of slogan seeks to accentuate two of his characteristics: “courage” to confront problems, such as the public security crisis, and the willingness to “straighten” – in the sense of fixing – the country.
For these assistants, will try to emphasize that it is not “Modinha Right”but an active voice in the conservative field, without radicalism, since the beginning of its political action in the 1980s.
On April 4, in Salvador, at a ceremony at the Legislative Assembly of Bahia in which he will receive the title of Bahian citizen and the commendation of July 2.
The idea of taking advantage of his trip to Salvador is part of a strategy to expand his visibility in the Northeast, considered an electoral stronghold of the president Luiz Inácio Lula da Silva (PT).
