Agreement, which runs until 2027, guarantees the club an amount of R $ 105 million over the next two years, with the possibility of reaching up to R $ 150 million, depending on the fulfillment of established goals
O It announced 7K as its new master sponsor, signing a contract that will extend until April 2027. The agreement guarantees the club an amount of $ 105 million over the next two years, with the possibility of reaching up to $ 150 million, depending on the fulfillment of established goals. 7K assumes the place of Blaze, which previously contributed to $ 22.5 million per season. Marcelo Teixeira, president of Santos, highlighted the synergy between the two brands and the relevance of this new partnership, which also extends to women’s football and futsal. Ana Gaming CEO Marco Túlio commented on the tradition of Santos and the importance of the agreement for both parties. He believes that this collaboration will strengthen the presence of 7K in the sports scene.
José Victor Valadares, 7K’s new business director, mentioned that the company already sponsors several clubs in Serie A, which contributes to increasing its credibility in the market. The new partnership represents a significant step for 7K, which seeks to expand its visibility and influence on Brazilian football. The 7K brand will be visible on Santos shirt, LED signs in Vila Belmiro and an exclusive cabin during the games. Talita Lacerda, executive director of Ana Gaming, stressed the importance of establishing a strong connection with the Santos fans. Meanwhile, Santos strives to improve their performance in the Brazilian Championship, seeking to distance themselves from the relegation zone.
Posted by Sarah Paula
*Report produced with the aid of AI
