Club Paraense states that it obtained 100% growth in revenue in the first 4 months of 2025
Paysandu registered 100% growth in sponsorship in the first 4 months of 2025, compared to the same period of 2024. Poder360 Having closed 7 renewals and 10 new commercial contracts in the year. It also tripled the number of sponsors.
The actions made the team reach the highest amount of funds in their history, according to the marketing, communication and commercial department. Among the new sponsors are Gingabet, sports betting house, and Resolve, the solar energy plates installation company.
The negotiations took place in Belém, the headquarters of Paysandu, during the first quarter of 2025. In addition to Gingabet and Resolve, Paysandu signed partnerships with Muvi 10, Fatal Model, Rodrigues Colchões, Lucky Stamp, Supplement Atacadão, Podium Auto Spa, Tudor Batteries and Mirella. The club also renewed contracts with Banpará, Rice Zilmar, Alubar, Cerpa, Print Solution, Revemar, Sankya and Unicesumar.
“Because it is the main representation of the Amazon, Paysandu has great expression that goes beyond the regional, and this arouses interest in large companies, even those that had not yet been inserted in football, as is the case of Resolve. But this is also the result of our internal movements, our market strategies, which resulted in this significant increase. said Paysandu President Roger Aguilera.
Paysandu has 2.3 million followers on social networks, occupying 21st position in the digital ranking of Brazilian clubs. Papãotv Gingabet, a YouTube club channel, reached 3.2 million views in 2025, with a 36% increase in content production in the first 4 months of the year.
Also compared to the 1st quarter of 2024, the club’s digital engagement grew 113% in X and 115% in Tiktok. On Instagram, with almost 900,000 followers, 254 million views were recorded, an increase of 193% in the period. On Facebook, reach reached 2.5 million accounts.
Rafael Zanette, Paysandu Marketing and Commercial CEO, highlighted the team’s work: “We have a department with more than 15 professionals who work intensively to ensure excellence in the delivery of content and products, the counterparts we have offered and fulfilled. That is why, in addition to attracting new brands, we have been successful in renewals, which demonstrates a high level of satisfaction from our former partners, who continue walking with us. ”
Payxo Prime Residential Partner Prime Partner Program also has positive results in 2025. After reformulation, with internal operation by professionals from the club itself, the program marketed its Naming Rights to Residencial, a construction company. The revenue from January to April 2025 has already surpassed the total obtained throughout the 2024 season.
“We have achieved a very interesting level of sponsors in a short management time, but we will not stop here. Our Marketing, Communication and Commercial Department, which has ahead of CEO Rafael Zanette, continues to develop new projects, idealizing actions and developing strategies so that Paysandu can reach a higher level in the national market“Said Aguilera.
