New Ambiental Front Working Chief says benefits are “effective” for ecological transition; takes office in the new position this Thursday
The new executive secretary of the (working group) of companies, Victor Bicca takes office defending tax incentives to benefit companies that contribute to the “Improvement” Environmental policies in the country and the dialogue between companies, Congress and the Government of the President (PT) for legislative updates.
“I believe that tax incentives are an effective instrument for development, innovation and change of habits. The main focus of the Business WG will be to contribute to the improvement of public environmental policies in Brazil”declared Bicca to Poder360.
As head of the company WG, Bicca will help the deputy (Citizenship-AM), coordinator of the bench folder, the preparation of bills and the political articulation for the approval of environmental proposals that also meet the interests of corporations. It is common for parliamentary fronts to have teams aimed at these goals.
A manifesto with the priority guidelines of the front will be launched this Thursday (6.MAI.2025), during the Bicca inauguration ceremony of its new function. The event will be at the Noble House Hall of Deputies and will be attended by deputies, senators and entrepreneurs from various sectors.
Need for change
To the Poder360Bicca said the planet is living a “Critical moment” environmentally. Defended the review of structural problems in the country, such as the energy transition, and said that his work will be focused on the conciliation of encouraging economic development with “Environmental Responsibility” e “Environmental Justice”.
“My goal will be to foster the dialogue between the productive sector and Congress, with a view to the construction of proposals that reconcile economic development with environmental responsibility and social justice”.these.
Brazil has the electric matrix with the highest use of renewable sources among the main economies in the world, with 89% of the energy produced being green.
The proportion represents an advantage of 23 percentage points compared to the 2nd place on the list, Canada (66%). Even so, Bicca says there is still a space for Brazilian growth in bioeconomics and cites the potential of the national Amazon in the sector.
Bioeconomics is an area of the economy focused on the production and sustainable marketing of food, pharmacists and others. For ecological diversity, the Amazon has the ability to provide a large-scale raw material for the apothecary sector-which interests large companies in the sector.
“There is still a lot of opportunity. Brazil is a barn in environmental innovation. When we think of bioeconomics and we see the potential of the Amazon, there is a lot of opportunity. There are plants in the Amazon region that can be raw material for the pharmaceutical industry.”he declared.
Who is Victor Bicca
Graduated in Law from UnB (University of Brasilia), Bicca has a specialization in government relations and developed his career in Caterpillar. For 24 years at Coca-Cola, he has been senior director of policies and government relations of the company.
He is also president of ABIR (Brazilian Association of Soft drinks and non -alcoholic beverages), a position that has held the position since 2021.
Over the course of 10 years, he led the Centre (Business Commitment for Recycling), actively participating in the discussion and approval of the National Solid Waste Policy and the Sectorial Agreement.
