Where did the idea come from that you need to always be buying toys? The “hyperconnsus society” under analysis.
The subject is not new and this will not be the last time this theme arises in an article. But it was recently commented again because of, and what to do without light when there are children at home.
The theme is: number of toys that a child must have.
Of course each child is a child. Because each person is a person. And each house is a house, each family is a family… out there.
The child likes to play and learns when playing. Learn to be in society, learn to communicate, learn values. It is a bridge with the world.
The child You need to play a lot – but you need a lot of toys? No.
The children’s psychologist Giovana Ventura admits that, yes, giving a toy to the child is a beautiful gesture, of affection, that the child appreciates (and keeps special memories).
But, continues, “ ritual to receive, unwrap and discover what is inside that gift box should not be encouraged for the child as more special than playing himself. ”
In the end, Where did this idea come from that it is necessary to consume nonstop? “We undeniably live in a society of Hyperconsumo ”, Respond, not portal.
A advertising directed to the youngest is a central point on this subject. Seeing so many toys ads, the kids really get the idea that they need those toys all to have fun. And the children are “hypervulnerable and still do not have the ability to understand the persuasive objective of advertising ”.
There is still another problem: the difference in income. Children poor They do not have access to the toys they want. “Playing strictly linked to the act of consuming eventually becomes another tool of social distinction, which aggravates inequalities.”
So no. Although it is playing is automatic in childhood (it is a mandatory relationship), the Child does not need many toys.
Even though Anything, any moment, serves to play. Something you found in nature, the rest of a torn role, or… people. Only. Mother and father, most of the time. Just the presence of those two references. It is already a full fun.
“Consuming and playing do not need – nor should – necessarily go hand in hand,” says Giovana. Convenient Encourage the game, not the purchase.
