With slogan “Let Louis work”, the Prime Minister’s campaign dribbles the political crisis that caused the fall of the government
Despite being at the center of a political crisis since February, Prime Minister Luís Montenegro (center right) saw his coalition (Democratic Alliance, PSD and CDS-PP, center-right) on Sunday (18.MAI.2025).
“The paradox is that the prime minister suffered a crisis of popularity, but his government continued to have a high approval rate”Said Brazilian Sérgio Guerra, marketer in Montenegro’s campaign for the 2nd election, in an interview with the newspaper Folha de S. Paulo. In addition to Portugal, the publicist operates in Brazil, in Angola and Cape Verde.
The crisis of popularity to which war refers is why the after 11 months of government.
The prime minister had a motion of confidence rejected in the Assembly of the Republic after the Portuguese press revealed that the company founded by him in 2021, A, had as customers companies such as the Casinos controller, which depend on concession contracts with the government.
Exploited by opposition before and during the campaign, the possible conflict of interest between the company and the prime minister’s position, however, did not seem to affect the decision of the voters, confirming the forecast of research. According to a survey conducted by the Catholic University released 2 days from the election, the Spinumviva case was considered “Nothing important”For 29% of respondents.
With a campaign packed by jingle “Let Louis work”, Which for any Brazilian ear attentive echoes the campaign of (PT) in 2006 -“Let the man work” – AD has won 9 more chairs than last year, reaching 86 seats so far.
“Jingle has two characteristics: he is popular and personalistic. Popular because of music, which looks like a ‘turning’. Personalist because it uses the name ‘Luís’, which brings the prime minister of people ”said war on the newspaper, adding that the slogan emerged early in meetings with the communication team.
According to Folha de S. Paulothe author of the campaign anthem is also Brazilian, is the Bahian Periandro Cordeiro Nogueira, Péri, who has made songs for Lula’s campaign in 2002.
Left falls, right radical advances
Although it is still missing 4 vacancies, from the circles of Europe and outside Europe-the votes of the Portuguese abroad-the results of the elections in Portugal indicate the 3rd worst result in the history of (Socialist Party, Center left), which elected 58 of the 226 deputies of Parliament.
In the discourse of defeat, PS secretary general, Pedro Nuno Santos, delivered his resignation. The elected deputy stated that the party would go to internal elections, in which he would not be a candidate. “These are hard and difficult times to the left and for the Socialist Party ”he said on Sunday night (18.mai).
After stating that the PS should not support a government of Montenegro, Pedro Nuno regretted the growth of “far right, more violent and more lying”.
The party of the radical right led by André Ventura has, so far, the same number of 58 deputies as the PS. As the projections indicate, it must be consolidated as the 2nd main political force of the country. There was also a slight growth of (liberal initiative, right), which went from 8 to 9 deputies.
Another defeated night was the. Coordinated by Mariana Mortágua, the party, who had 5 deputies in the last legislature, got only one chair this year. The (center left), led by Rui Tavares, grew up and elected 6 deputies, 2 more than in the past election. A, coalition of the (Portuguese Communist Party) and the (ecologist party “The Green”), lost a deputy and secured 3 seats. Finally, the (people-animals-Nature, center-left) maintained its only deputy.
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