The Senate Plenary approved on Wednesday (28) a bill that limits the propaganda of Bets in stadiums, establishes times of broadcasting and prohibits the participation of athletes, artists, communicators and influencers.
The bill was approved by the Senate plenary symbolically (without the counting of votes) hours after approval to the Sports Commission. Now it goes to the House of Representatives.
One of the most controversial points says Bets will only be able to announce at stadiums and sports arenas if they have the “Naming Rights” (name right) of the site or sponsor the uniform of the play participating teams.
Football clubs issued a joint note on Tuesday (27) in which they say the project “is a costume prohibition of limitation”. The teams claim that one of the consequences will be the “financial collapse” of the sport and, especially, football.
“The prohibition on the exhibition of operator brands in static properties – placas – in sports squares, contained in the replacement writing, removes fundamental recipes from clubs,” says excerpt from the note, signed by clubs such as Flamengo, Palmeiras and Atlético Mineiro.
The approved bill also requires all publicity to be conveyed with the phrase “bets cause dependence and damage to you and your family.”
The project still fixes different times of placement according to the medium. On the radio, the broadcast would be restricted to the intervals from 9am to 11am and from 17h to 19h30.
On TV, on streaming platforms and on the internet, the proposed allowed window is from 7:30 pm to midnight, plus 15 minutes before and 15 minutes after live sports broadcasts.
Despite prohibiting the participation of “any individual, albeit in the condition of extra”, the project releases advertising by former athletes who have closed careers in the sport for at least five years.
The rapporteur of the text, the leader of the PL, Senator Carlos Portinho (RJ), said he had talked to all sectors. The senator argued that the main objective is to preserve children and people with propensity to addiction, who are being bombarded by advertisements, and enhance the sport.
“The unbridled advertising in this sector induces the hearing to believe that, in a scam of luck, it will gain financial independence, when reality has shown the even more pronounced impoverishment of the most economically vulnerable segments of the population,” Portinho wrote in the opinion.
Portinho said he received the manifestation of several fans in favor of banning Betts propaganda – many of them in full way. The senator also said he had seen the joint grade of the clubs, but charged responsibility.
