Going inside may no longer be the most economical choice for summer holidays. Recent data show that a paradisiacal destination like Caribbean are competing directly with the Algarve, both in attractiveness and in prices. The phenomenon is changing tourist consumption patterns in Portugal and worrying the national hotel sector.
The demand for foreigners increased 15% in the first quarter of 2025, compared to the same period of the previous year. The main reason? Competitive prices that sometimes exceed accessible those practiced in the national market.
Medium-Long Travels High Course
Morocco, Tunisia and Cape Verde are three of the most sought after medium -range destinations. Regarding long -haul trips, the Dominican Republic, Mexico and Jamaica lead the preferences of the Portuguese, according to the same source.
Miguel Quintas, representative of the National Travel Agencies Association (Anav), highlights Cape Verde as one of the largest sales destinations earlier this year. The African archipelago has won national tourists, combining tropical climate with all -in -regime offers at prices considered affordable.
Algarve exceeds 1,500 euros a week
A week of vacation in the Algarve between June and August, currently around 1,500 euros. This value, considered high by many consumers, approaches or even exceeds the costs of a trip to luxury destinations in the Caribbean.
In the Dominican Republic, for example, it is possible to find seven -day packages in five -star hotels with prices between 1,100 and 1,700 euros, adds the publication. This paradisiacal destiny thus begins to position itself as a direct alternative to the south of Portugal.
Direct competition to domestic tourism
This new scenario is influencing the decisions of many Portuguese, who compare more and pondered the options before booking. International packages often offer flights, accommodation, food and transfer, which gives them an attractive cost-benefit ratio.
There are currently tourist products abroad with prices from 400 to 500 euros. These offers mainly cover low periods of low period or specific promotional campaigns, allowing you to access a paradise destination without compromising the budget.
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Price is not the only factor at stake
In addition to the economic issue, other factors weigh on the choice. The possibility of knowing new cultures, enjoying hotels with more services included and the climate predictability of some tropical destinations have contributed to this change of preferences.
Anav explains that the Portuguese market is more informed, uses digital platforms to simulate prices and demonstrates greater flexibility to travel abroad, even on a shorter vacation. A paradise destination, with all included and guaranteed sun, thus becomes an increasingly logical choice for many.
Impact on the national hotel sector
For Algarve hotel units, this reality represents an added challenge. With inflation, operating costs have risen, reflected in tariffs. Nevertheless, many hotels continue with high levels of occupation, although international competition becomes more aggressive every year.
SIC Notícias writes that the price discrepancy between national and international destinations is requiring the national sector to rethink strategies. Differentiation by service quality, exclusive experiences and appreciation of local resources can be the way to maintain attractiveness.
The role of travel agencies in the decision
Travel agencies play a relevant role in consumer guidance by offering closed packages with guarantees that are often not available in autonomous reserves made online. This confidence and convenience ultimately weigh on the final decision.
Even with the expansion of direct reserves, specialized intermediation continues to be valued, especially when it comes to travel outside Europe, where logistical issues are more complex.
Algarve continues to be a bet for many
However, it stresses that despite increasing demand for foreign destinations, the Algarve maintains a prominent place in the preference of Portuguese and foreigners, thanks to its diverse offer, accessibility and familiarity.
Still, competitive pressure from abroad may influence medium term prices, especially if the cost of living continues to affect the purchasing power of families.
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