Apple has announced the reformulation of broader software in its history, with the aim of making the company’s line of devices more cohesive and useful, even without major improvements in its artificial intelligence platform that faces difficulties.
The new interface, called Liquid Glass, was presented on Monday at Apple’s annual annual developer conference. The approach uses transparent menus and a vitreous look, transforming the software of iPhones, iPads, Macs, TV platform, smartwatches and the company’s Vision Pro headset.
The changes are part of iOS 26, Watchos 26 and Visions 26, which were renamed to mark next year instead of a version number. Apple has also reformulated iPad software to make the device look more like a MAC, something customers have long asked for.
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Liquid Glass aims to provide a more uniform experience for Apple operating systems, but the event did not make the advances that investors expected. While technological competitors such as Alphabet and OpenAi continue to announce advances in artificial intelligence, the California -based company has focused less on its AI platform, Apple Intelligence.
AI’s biggest announcement was the confirmation of plans to open Apple Intelligence base models for developers, allowing application creators to write their own software and resources using Apple Intelligence’s basic technology. The company also launched live translation of calls and the ability to mix two emojis in a new image in Apple’s genmoji feature.
After introducing last year’s Apple Intelligence platform on WWDC, the company has been slow to launch new features – and its technology has been behind its Silicon Valley peers. But Apple plans to show more innovations in AI in 2026, according to a report by Bloomberg News.
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Monday’s event brought few surprises and the investors were unimpressed. The shares fell 1.2%, closing US $ 201.45 in New York after rising at the beginning of the session. Apple has already lost 20% of its value this year, which cost the company the most valuable business title in the world.
Even if WWDC has not had big news, it still brought news that many Apple fans had been looking for. This has included updating the iPad software, which adds a computer -like multitasking, a PDF document manager and other ways to better handle files. Changes should help make users more productive and turn iPad into a more effective office work tool.
The iPhone has won a reformulated telephone app that integrates voice posts, recent calls, and favorite contacts in a single view. And the Vision Pro headset will have the ability to fix digital widgets – such as watch or action quotes – on a wall.
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The company filled some gaps in its AI line by partnership with OpenAi, creator of ChatgPT. This relationship, announced last year, will include new image creation capabilities, Apple said on Monday. The company also highlighted mapping resources that learn from users’ routines. And there is a new app dedicated to games that gathers resources and allows players to challenge their friends.
The Vision Pro headset will now work with Sony’s PlayStation VR controls, another attempt to attract more players. Product software, visionos, also features more realistic persona virtual avatars for video conferences.
For Apple Watch, a new training app will include a Buddy feature with AI that helps users keep fit. MacOS software, in turn, will have a transparent menu bar with more customizable controls and can now use the iPhone phone app. He will be known as MacOS 26 Tahoe, appointed in honor of the famous lake on the border between California and Nevada.
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Beta versions of the software are now available for developers. In July, they will enter public beta-a phase in which more users can test the software-before launch for all consumers in the American fall. Hope is to give customers more reason to use, maintain or update their devices – at a time when prices will probably rise.
Apple has faced Trump administration rates, which led it to transfer production from the US aphones to India. Even with the changes, the company is increasingly prone to increase prices. Apple usually launches new devices in September.
© 2025 Bloomberg L.P.
