Cortesia / AMC Networks
Channel History makes a visually impactful campaign: it associates tattooed numbers in Holocaust survivors with current statistics on hate crimes.
O Holocaust ended 80 years ago. A lot of people don’t know what it was, others know but have forgotten. Others (few) have gone through this phase.
To avoid forgetting of this remarkable period, the channel History makes a campaign Visually shocking: associates tattooed numbers in the survivors of the Holocaust with current statistics on hate crimes.
Auschwitz prisoners identification tattoos, Holocaust survivors, move on to a visual representation with current statistics on world hatred crimes.
Among the numbers are 33,963 Crimes of hate for racism in Germany in 2024, or the 50.023 videos with speeches of Hitler available on Tiktok. Or the 1,856 “tastes” in a comment where you read “We miss you, Hitler“.
The audiovisual campaign is called ‘Remember not to repeat’ and serves above all for alert for the Growth of neo -Nazi In the world. To remember one of the darkest moments in world history, synonymous with hatred and dehumanization – which are not phenomena of the past.
“The story is only relevant if we remember it“Explains Maurizio Vitale, director of AMC Networks International Southern Europe, distributor of the history channel in Spain and Portugal.
“We are in critical moment where many of the Holocaust survivors are no longer among us to tell their stories. It is our responsibility to disseminate these facts and do what is within our reach so that the lessons of the past are not forgotten, especially when the forces of extremism gain ground, ”he justified in a statement sent to ZAP.
The campaign was distinguished with 3 golds at the 27th edition of the Portuguese Creativity Festival, among other distinctions.
