Podcast
What do cattle eat in pastures and stable? And what do they eat make so much difference in the steak we eat? How do plants and cultures are selected? In Vaiamonte, Alentejo, fertiprade has agronomist, zootechnical and 600 to 700 different plants under observation. Pedro Viterbo, manager of the company, comes to explain to us the importance of what they do
In Vaiamonte, Monforte municipality, Portalegre district, for 36 years that the fertiprated mixtures of pasture seeds to ensure that cattle feed on protein and fiber at the same time. How important is this? It creates biodiversity, and giving complete diet to animals is halfway to the quality of the meat that comes to the plate, because “the difference between a good steak and a bad steak begins in the seeds of Prado.”
Passing through the Innovators League, Pedro Viterbo, Manager of Fertiprado, says that the company currently has 600 to 700 different plants under observation to study the best mixtures to do in sowing, and regrets having no room for more. “Just take the car and walk around: it’s all olive groves, olive, almond, almond, solar panel, solar panel. We have difficulty finding land.”
It also speaks of the transformation that the agricultural sector has undergone in recent years, explains the difference between biological and normal agriculture, and elects Paulo Macedo as one of its reference managers.
Other ideas you can hear in the conversation:
“The difference between a good steak and a bad steak begins in the seeds of Prado”
“Tractors have all GPS, do not pass twice in the same place: those who do not practice precision agriculture today, has no future”
“Just take the car and go around: it’s all olive, olive, almond, almond, solar panel, solar panel. We have difficulty finding land”
“Portugal is too small for a true biological agriculture,” but “the fact that it is not biological does not mean that it does not have a responsible practice”
The podcast that tells us what is innovative and differentiator is being done by companies in Portugal. In the “League of Innovators”, Elisabete Miranda and Pedro Lima talk to managers, directors and professionals who tell us stories that have conquered the market and contribute to the economic transformation of the country and its image. They tell us about the victories that have brought them here, but also about anxieties, the envy, the managers they admire, the professionals they have, and the profiles they need to hire. Every week on Wednesdays.
