The “scandal of sandals”: ​​upset Indians, Prada admits inspiration

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The “scandal of sandals”: ​​upset Indians, Prada admits inspiration

The “scandal of sandals”: ​​upset Indians, Prada admits inspiration

Kolhapuri Sandals

Prada recognizes Indian inspiration in controversial sandal design. Model was presented in a parade in Milan and “rained” criticism.

Involves Prada, It involves chaed artist artisans and politicians, involves a parade in Italy, involves social networks. And the “Sandal scandal”describes the, that takes advantage of the pun in English “sandal scandal”.

The luxury brand Prada officially recognized the Indian inheritance behind the design of a new model of sandals.

The sandals were recently presented at their parade in Milan – and soon rained criticism of the absence of credit to traditional Indian artisans.

At issue some leather sandals with exposed fingers and an entranced design, very similar to traditional Kolhapuri, A type of handcrafted shoes originating from the state of Maharashtra, India, whose origins date back to the twelfth century.

The images of the parade in Milan caused a chain reaction on social networks and Indian media.

Artisans, politicians and public members were boring Because, they claim, Indian art, with centuries of history, is being appropriate without recognition.

The Indians wanted “Credit to those who deserve it”.

In response to the growing pressure, Lorenzo Bertelli, responsible for the brand and son of the brand owners, sent a letter to the Maharashtra Chamber of Commerce.

In the document, it reads: “We recognize that the sandals are inspired in traditional Indian artisan shoes, with a heritage of centuries. ”

Bertelli still manifested opening For a dialogue with local artisans and promised future meetings to explore a significant collaboration.

In a separate statement, Prada stated that “always celebrated the crafts, the inheritance and traditions of design”, confirming the Indian inspiration of sandals – Although these are still at an early stage of development and There is no confirmation that they will be marketed.

Luxury versions of the footwear Prada exceed the 700 euros; as Kolhapuri Sandals traditional can be purchased in India from 10 euros.

Still, it highlights Reuters, this case of Prada sandals rekindled the debate on cultural appropriation and the need for major fashion brands to properly recognize communities whose traditions incorporate.

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