Portimão City Council launched the “Trade of the Portimão Center” campaign, an initiative that aims to streamline traditional trade through an incentive strategy based on the circular economy. The action takes place between July 7 and September 22, 2025 and will distribute 15 thousand euros in shopping valleys.
The campaign is promoted in partnership with the Algarve Region Trade and Services Association (Acral), the Portimonense Association of Commerce and Services (APCs) and the Tourism Association of Portimão (ATP), and aims to reinforce the attractiveness of local commerce throughout the county, especially during the high time of summer.
This action arises in the context of the launch of the new brand “Trade do Centro”, created to highlight the identity and importance of the traditional commercial fabric of Portimão. “This is a symbolic campaign, but with very concrete effects for consumers and entrepreneurs,” says the City Council.
Under the motto “Win when buying in local commerce”, each consumer qualifies the raffle of 25 €, 50 € and 100 €, valid in the campaign establishments-stores, services and restoration spaces-identified with their own destics.
For every 10 euros in purchases, the consumer receives a coupon (up to 20 per purchase). To participate, you must deliver the filled coupons, accompanied by the Original Tad and the NIF, at the single counter of the Portimão City Council (Rua do Comércio, 29/31), on Tuesdays, Wednesdays and Fridays, between 10:00 and 13:00 and from 14:00 to 17:00.
Three sweepstakes are planned on July 30, August 27 and September 24, with the assignment of 5,000 € in valleys in each session. Valleys may be used until October 15, 2025, in minimum purchases of 10 €, without the right to change or reimbursement.
Interested entrepreneurs, with establishments in the municipality of Portimão, can adhere to the campaign for free by completing the form available in person at the single counter. Upon joining, traders immediately receive coupons they must deliver to their customers.
Adherent establishments commit to accepting the valleys drawn as a form of payment and will be reimbursed upon delivery of the vouchers used and their invoice.
The list of adherent stores and services will be updated regularly and can be consulted through the official website of the municipality :.
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