The executive director of X, former Twitter, resigned this Wednesday to office. Yaccarino was two years in charge of the company of multimillionaire Elon Musk, whom he had succeeded as CEO.
In a statement on the platform itself, Linda Yaccarino He said he decided to leave office after what she described as “two amazing years” in charge of the company during her great transformation.
The executive director did not give any explanation for her departure, but her resignation occurs at the time when Grok, X artificial intelligence chatbot, is the target of Hard criticism By anti-semitic comments, AEA insult Islam in different publications on the platform.
In a brief response to Yaccarino’s publication at X, Elon Musk: “Thank you for your contributions.”
Yaccarino, former NBC Universal Advertising Executive, CEO of X in June 2023, replacing at the time Elon Musk, which held the position after having, in October 2022, with 44 billion dollars.
At the time, for many users and investors of the social network, the appointment of Yaccarino was “a First good news about the platform“They heard in a long time: Musk had found“ ”to succeed him.
Analysts then believed that the new CEO could be able to be able to recover the damageS caused to the image (and revenues) of the social network after its acquisition by the founder of Tesla and Spacex.
His appointment occurred at a time when musk sought to focus on Product Developmentbringing to your company an experienced media manager to restore the confidence of advertisers.
The company faced significant challenges since it was purchased by Musk, including the advertisers leak and concerns about their policies of content moderation. Critics point to a significant increase in Violent, racist contentanti-semitic and misinformation in X.
A Yaccarino Experience in Advertising It was then seen as crucial to rebuild ties with the companies they had failed to announce on the social network, recalls the AFP agency.
In the publication in which he announces his departure, Yaccarino praises the “historical business turn” carried out by the X team and suggests that the platform is starting “a New chapter with Xai“Musk’s artificial intelligence company.
In March, Xai bought the X, in a transaction made totally through exchange of stocks (all-stock deal), with the payment of $ 33 billion (approximately 165 billion reais at the time), making the platform a subsidiary of the musk artificial intelligence company.
Speaking to AFP, the analyst Jasmine Enbergfrom Emarketer, says that although the reasons are not yet known, the departure of the executive director “suggests a Possible turning point in the relationship“Entre Yaccarino and Musk.
During Yaccarino’s management, the X introduced new featuressuch as the notes to the community and a collaborative facts verification system, and announced plans for the “X Money“, A resource of financial services – part of Musk’s vision for the platform, which wants turn into a “application for everything”.
His mandate also coincided with the Musk’s financial support and support Donald Trump, who has seen the South African multimillionaire is catapulted to the White House as a nearby counselor before the recent rupture between the two.
