The federal government is preparing for the scenario in which 50% rates announced by the United States and focuses on five products in search of alternative destinations to agro: Coffee, orange juice, beef, fish and fruits.
These are among the items Brazil most exports to the US. Alternative destinations appear on several continents, but focus on Asia, detailed in an interview with CNN The Secretary of Commerce and International Relations of the Ministry of Agriculture (Mapa), Luis Rua.
Check out the map of alternatives to Agro products:
For the caféthe advance in the Chinese market is treated as one of the main possibilities. The Asian giant has been increasing its demand for the product and already imports $ 1.09 billion a year, about US $ 336 million of this total of Brazil.
Another alternative for the grain would be Australia, which annually buys US $ 619 million, being US $ 108 million from the national agro. The assessment that there is room to advance in these markets considers that Brazil concentrates 40% of world coffee production.
The government monitors the increase in Saudi Arabia demand for orange juice and sees the Middle East country as an alternative to its product. In the case of Fishthe possibility of selling more to the United Kingdom.
Are among the alternatives listed by Luis Rua for the Bovine meat The advance in Vietnam, Mexico and Chile, for example. Already in relation to fruitsChina appears – especially for grapes – Japan and South Korea – in the case of these two, the focus is the mango.
Examples of alternatives aside, Luis Rua indicates that in this axis of work, the government defined between seven and eight possible actions for each item. “We are doing ‘Taylor Made’ for each market,” he said.
Preparation axes
Partner mapping is one of the three axes of the map’s work regarding the tariffs that US President Donald Trump threatens to impose on Brazil from 1st August.
A second axis seeks to intensify the work to open new markets with Brazilian products – so far the Lula administration made 493 – and commercial promotion of agro items around the globe.
In addition, the folder gives technical support to diplomatic negotiations, played by the government. The secretary argues, for example, that Brazil asks the US a period of 90 days for the day dialogue between the parties to avoid taxation.
