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Among the technological and interactive attractions of Expoacre 2025, the media robot has caught the public’s attention at Espaço Sebrae, enchanting visitors with music and a lot of animation.
The proposal goes beyond entertainment, the robot is an innovative dissemination tool that reinforces Sebrae’s identity in a playful way, is what highlights Sebrae Executive Board advisor Fabry Saavedra.
“The robot is a form of institutional marketing outside the conventional, which leaves that static and television model for something closer to the public. It is a more fun marketing that interacts, dances and draws attention to the services and actions being presented in space,” he explained.
Media Robot/Photo: Contilnet
According to him, the presence of the robot reinforces Sebrae’s mission to always be linked to innovation and approach with the entrepreneurial community.
Among the highlights of the program are the collaborative store with regional products, acrean cafes tasting, digital games, virtual reality, award -winning roulette, artificial intelligence, besides the entrepreneur Room, a themed room with challenges inspired by the business world.
Other attractions include fish exhibitions and local handicrafts, tasting bakery space and the entrepreneur’s passport, which guarantees exclusive gifts for those who participate in the activities.
“Sebrae is the house of those who want to undertake. Here we show that innovation, culture and small businesses can walk together,” says Saavedra.
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