At the age of 54, the well -known businessman and owner of the popular Sofia brand Jewelry Sofia Farárová died, writes. In 1992, as a university student, the pastor began to create handmade jewelry. She opened its first sales stand and built its brand with minimal capital. She gradually included jewelry from renowned manufacturers.
She personally selected the goods and supervised the quality of the whole assortment. Due to the fact that the trust of customers grew, it opened further operations. It was the first to bring silver jewelry and freshwater pearls in Slovakia, It is stated on the official website of the company.
Its company reached annual sales of up to 7 million euros and It also spread to the Czech Republic and Hungary. In addition to business, she was known for her modesty, humanity and engagement in social issues. It supported the collections of helping Ukraine and prevented the dignity of scientists from pandemic.
