Premium family plan is the one that suffers most: it costs three more euros from this month. Streaming platform also brings a new subscription plan.
Without announcing anything, Spotify began a new round of increases in prices of their paid plans in Europe, including in Portugal.
The change, visible since July to new subscribers, was only officially communicated this week, without specifying which countries covered. However, the prices practiced on the Portuguese site confirm the change and even include the introduction of a new plan.
The Premium Duo Plan, intended for two users, went from 10.49 € to € 11.99 per month; Already the premium family, which allows up to six accounts, suffered an even more significant increase: from € 13.99 to 16.99 €, an increase of 3 euros, equivalent to more than 20%. The company also introduced the new premium family plan 4at a cost of 15.49 €, designed for up to four users.
The strategy comes at a time when the company seeks to improve its operational margins, after financial results that set out the markets. Although the number of paid subscribers has grown, the profits fell short of the analysts’ predictions. As a consequence, the company shares fell 11.5% in a single daywith a loss of market value of about $ 16 billion, according to the.
Price update is not limited to Europe: it also extends to the Middle East, Africa and Southern Asia. Current subscribers will be notified of these changes next month.
