Channel broadcasts 2 games per round on youtube and fast channels and leads engagement in the tournament
The channel reached 15.8 million views in the 1st round broadcasts of Serie B of the Brazilian Championship. The brand was registered after the initial 19 rounds.
The coverage, in partnership with A, offers 2 games per round on YouTube and fast channels.
The format includes pre-game, live and post-game transmission. During the period, there were almost 700,000 messages on the chat, with an average of 40,000 per match. The Goiás x Remo duel, for the 19th round, led with 829,000 views, followed by Remo X Cuiabá (718 thousand) and Paysandu x Botafogo-SP (647 thousand).
“It’s gratifying to see that Serie B broadcasts are successful and treat the championship as it deserves. We had our record with over 829,000 views in Goiás x Remo”, said in a note Antonio Abibe, CEO of NWB, owner of the Unimpedidos.
Content is also available on platforms such as Samsung TV, Roku TV and LG Channels. According to André Barros, Co-CEO of N Sports“Overcoming 15 million views with only 2 games per round is a source of pride and reinforces the project’s commercial and technical potential”.
