According to Rafael Correa, restaurants that enter the platform grow two to 3 times more after joining
The communication director, Rafael Correa, said in an interview with Poder360 that the company’s mission is “Give visibility to the partners”.
“The restaurant that enters iFood grows two to 3 times after joining the platform. What is behind this growth engine is always thinking about new technologies to help the restaurant and also what we call ‘promotion levers’, such as a free shipping”said Rafael Correa.
The platform moves 0.64% of GDP (Gross Domestic Product) in Brazil. About this data, the director states that “IFOOD sees itself as a Brazilian company that has contributed to the social, economic and technological growth of the country”.
“IFOOD is a growth engine of the Brazilian economy. When we talk about chain, it is very important to say that we can measure not only from the restaurant to the client’s house, but from the restaurant behind it too, that is, how it helps impact suppliers of that restaurant. The rural producer, for example.”these.
The company recently announced an investment of $ 500 million in startups. The focus, according to Rafael Correa, are startups that mess with artificial intelligence technologies that are linked to iFood business and startups that develop artificial intelligence technologies linked to the fintech sector as well.
Regarding the goals for the future, the director stated that the company’s goal to 3 years from now is to go from 120 million orders per month to 200 million. “IFOOD 3 years ago is being maintained as a market leader and as a Brazilian company committed to the country’s development and growth”he said.
