The video of the over exceeded 35 million views. A few days later, Safernet registered 1,651 complaints, an increase of 114% over the same period of the previous year.
The repercussion was sufficient for the theme to arrive quickly and with the. For part of the public, there was surprise not with the severity of the problem, but with the fact that the mobilization was started by an influencer, not by a traditional institution. This strangeness reveals a limited view of how priorities are formed in the public sector, after all, it is not the gravity of the theme that necessarily guides the action of the authorities.
The dispute for attention is hard. A is an example: Brazil has maintained for decades one of the most complex systems in the world and took about 20 years to approve a broad change. The protection of children and adolescents in the digital environment is also a priority, as it involves risks of, exposure to harmful content and deep impacts on. Still, the agenda cannot always keep up between the priorities of governments and legislators.
The agenda formation literature shows that sudden moments of attention act as rare windows of opportunity. The study conducted by Koskenniemi and collaborators in Finland shows that actors outside formal power can expand the visibility of a theme until it becomes impossible to ignore, creating a pressure point that requires the formulation of answers. The effect, however, depends on a bridge between the moment of mobilization and proposals capable of being implemented.
This relationship between timing and response capacity is also evident in US experience. Claire Shaw’s research on Missouri and Texas compared two similar contexts in public attention, but different in legislative preparation. In the first, where there was already a structured bill, significant changes in favor of survivors of sexual aggression were approved quickly. In the second, without coordination and without ready text, the changes were punctual and limited. The parallel of course: when the structure is ready, the moment is used; When it is not, the energy dissipates.
In Brazil, the debate on the digital protection of children and adolescents was also shaped by ideas capable of reorganizing common sense. The book, gathers evidence on youth mental health and has stimulated national discussions about limits and supervision in technology use. These discussions contributed to the approval of Law No. 15,100/2025, sanctioned in January, throughout the national territory, with exceptions for pedagogical and emergency situations
Cases such as Felca’s show that individual mobilizations, digital care peaks and transformative ideas can act as triggers to insert urgent topics into the public agenda. The real impact occurs when these triggers find projects, institutions and networks already articulated to act. Without this articulation, even moments of commotion are at risk of emptying without leaving a positive change.
Gift Link: Did you like this text? Subscriber can release seven free hits from any link per day. Just click on F Blue below.
