San Francisco (Reuters)-Arm Holdings has hired Rami Sinno, former artificial intelligence chip director at Amazon.com, to reinforce the company’s plans to develop their own full chips, according to a source familiar with the subject.
Sinno was responsible for helping to develop Amazon’s own AI chips, called Tranium and Inferentia, designed to build and perform large AI applications.
ARM has sought to expand its ambitions from a crucial intellectual property supplier for chips the developer of its own full designs.

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Reuters was the first to report the company’s plans, described in confidential documents of a trial in December, as well as its efforts to hire executives from competing companies in February.