A total of 51 products from the platforms, Temu and Aliexpress bought and examined the Intelligence and Innovation Technology Foundation (ITIF) as part of his research on the quality of objects available electronically.
The falsified products remain easily available on the large Chinese e -commerce platforms, ended the ITIF, pointing out structural mismatches between platform motivations and their relaxed compliance with copyright laws (IPs) and consumer protection. The investigation concludes that tackling the problem is in coordinated political action by the US government.
Wrong or coincidence?
The publication of the report coincides with the commencement of the public consultation process of the United States Commercial Representative (USTR) on the list of infamous markets for 2025, making the findings and recommendations particularly timely.
ITIF bought 51 products from suspicious entries on websites, Aliexpress and Shein. Among these markets, ITIF evaluated that 24 were probably falsified products in categories such as cosmetics, toys, luxury items, medicines and household products.
“The proliferation of fake products in Temu, Aliexpress and Shein is more than just a series of individual errors. It reflects a fundamental failure of these platforms to prioritize falsification efforts, leading to bad results for both brands and consumers, ”said Eli Clemens, an ITIF policy analyst, who wrote the report. “Falled products are not only bad for the economy, but also poses potential risks to consumer safety. Without a coordinated imposition of rules in the US, falsies will continue to benefit, while US consumers and businesses pay the price. “
The looks in China
China is the main source of global products that are imitations. Together with Hong Kong, it represented more than 90% of the total value of fake products seized by the CBP in 2024. This copyright theft costs the US economy of up to $ 600 billion a year, according to the FBI.
ITIF trial markets have revealed that the CBP has managed to seize some products from Aliexpress for control. However, he eventually failed to seize them and failed to identify all the possible fake products from Temu and Shei, pointing out gaps in law enforcement.
The new report describes in detail how sellers take advantage of weak supervision by the authorities, using tactics such as using keywords from branded brands, false brand authorization claims, and misleading product images.
Itif has found that Temu hosts extremely misleading fake products, while Aliexpress offers a multitude of counterfeit products that are difficult to see, while Shein has been partially improved by Shein.
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