The announcement of the engagement between Travis Kelce, NFL star, and singer Taylor Swift made sales of shirts from the Kansas City Chiefs player to shoot.
According to Forbesthere was a 200% increase in the commercialization of Kelce shirts on Wednesday (27), the day after. The numbers account for sales on the Chiefs website, on the Fanatics store.
Also according to the report, Wednesday was the day when the athlete’s most shirts were sold since the last Super Bowl ,.
Travis Kelce also capitalizes on networks
It was not just about selling shirts that had considerable growth with the announcement of his engagement with Taylor Swift.
On social networks, the player of the one won 770,000 followers, while the singer totaled 1.2 million after the post next to the groom.
The two have been together since 2023.
Will Taylor Swift come to Brazil?
Travis Kelce will come to Brazil in September for. Chiefs will face Los Angeles Chargers on the 5th, at the Neo Chemistry Arena, in São Paulo.
The player has commented on the expectation of acting against the Brazilian public and, despite the initial concerns about heat and humidity, said he was excited to live the international experience.
For Taylor Swift fans, she expects her to go to the stadium to accompany her fiancé’s game ,.