O Infomoney – Greater and more complete information ecosystem about economics, investments and businesses in Brazil – once again renewed its record of market share between the sites of the segment.
The site was consolidated as the largest economic-financial portal in Brazil by reaching a slice of 22.81% of the audience in August, considering a set of the 33 main sites of the segment.
By way of comparison, the portal that occupies the second position obtained 12.64% of Market Share in the month, a difference of more than six percentage points, according to data compiled by the Similarweb platform.
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The number represents the largest audience slice obtained by the Infomoney Since the beginning of the historical series in January 2024. It is also obtained by the portal in 2025.
In total, the ecosystem Infomoney It reached a community of 19.7 million people in August, among unique users on the site and followers in two dozen social networking platforms, videos, podcasts, messenger and distribution of newsletters. The range was 804.78 million, adding impressions and content views.
Ibest Award
In August,. The vote is open to the public and anyone who wants to vote should access to until October 26th. THE Infomoney He is also a finalist in the best “investment channel” category.
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This is the fifth year in a row that the Infomoney It was nominated among the best channels of the IBEST category, one of the longest Internet awards in Brazil, held since 1995. In 2024, the Infomoney won the award in the “Investment Channel” category.
O Stock Pickerslargest podcast in the country on financial market and brand that is part of the ecosystem of the Infomoneyis also among the 10 prize finalists.
25 years of well -told stories
In 2025, the Infomoney celebrates its 25 years of existence with the campaign “The economy speaks. Infomoney translates. ”The site was born in 2000, the year of“ Bubble Pontocom ”, witnessing – and reporting – this and many other emblematic moments in the financial market.
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It emerged when investors in the Brazilian stock market were just a few thousand and over the years it has consolidated their role of translating “economies” to people interested in taking better care of their money, and talking to new audiences. Since then, it has won relevant milestones in its mission of democratizing quality financial content.
By 2024, he added 95.2 million users and 392 million page views on the site. On social networks, the range hit the 3 billion house and the engagement, 60 million. Aggregate, the community that accompanies the ecosystem in more than two dozen proprietary profiles exceeded 8.3 million followers.
O Infomoney It also entered the list of 20 fastest growing sites in Brazil and won the Ibest 2024 award in the category.
