Nothing illustrates the saying “the world goes around” better than work relationships.
It’s ironic, the world is so small, especially when we talk about companies and the meetings and reunions that life brings about. The colleague who was once your boss at a place may be someone who recommends your work or starts to cooperate with you on new projects.
The way you deal with others leaves a trail of perfume (opportunities) or bitterness (damage) wherever you go. So, do you know what is worth more than money? The connections you build throughout your journey in spending time with people.
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Companies, increasingly, also realize what a precious asset it is to have employees with a powerful networking network and the ability to strengthen bonds of trust between team members.
Having leaders with social capital is very beneficial for the company because they act as catalysts for growth and innovation. According to the IDCE survey, 80% of executives working in medium and large companies recognize networking as strategic for business.
The problem is that many professionals, despite all their technical knowledge, have difficulty communicating and have poor social skills. And then, projects get stuck, relationships deteriorate, results fall and teams lose energy, not due to lack of competence, but due to poor communication.
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Economist Andrew Oswald, from the University of Warnick, created a formula and calculated that gaining a friend is equivalent to receiving R$134,000 more in annual salary, in terms of increased satisfaction. Far from wanting to romanticize corporate life, but our daily lives and mental health would be much better if we could live with people we have a good relationship with and trust. And in fact, the first step to building bonds of trust is knowing how to communicate clearly, lightly, being a good listener, and of course, being able to deal with different profiles of people.
As a communications specialist and author of the book Your Voice for the GameI like to remember that Nothing is more magnetic than someone who is interested and genuinely listens to people. This makes you a more trustworthy person from the perspective of others.
CEOs, HR teams and development areas already recognize the importance of supporting leaders in developing communication skills, and have once again invested in training this soft skill, whether in sales, marketing or support areas, after all, it is what sustains relationships and, consequently, what drives results.
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I often say that communication is the number 1 skill, because it is through it that we can clearly transmit all our other skills, in corporate life, whether you are an IT, legal or commercial professional.
In recent years, following leaders and teams from large companies, I have seen that knowing how to communicate differentiates good professionals from outstanding professionals. Well-connected people who communicate clearly learn to have the flexibility to deal with the natural conflicts of everyday life, they manage to get projects off the ground, motivate the team and generate new opportunities for growth and business.
In fact, there is a growing movement of professionals who become part of networking communities encouraged by the companies they work for. Some of the best known are G4 Comunidades, which brings together businesspeople, B2B Match, which mobilizes HR professionals and The Fob – Future of Belonging, made up of executives, businesswomen and doctors, focused on women. I see awareness of how communication and fostering networking generate growth through collaboration.
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Communities are a living and dynamic ecosystem, where people connect for common purposes, share knowledge and solve problems collectively.
Ultimately, every relationship, whether with colleagues, clients or partners, depends on the quality of the conversations that sustain the bond.
