“Premium” tickets for the Sao Paulo GP, with packages costing up to R$25,000, are already sold out in several agencies that sell luxury packages.
The information was confirmed by representatives of agencies responsible for negotiations, with options that offer an entertainment area with shows, exclusive views of the pit stops and open bar service with a full menu.
“Compared to 2024, we recorded a 124% growth in net revenue from sales for this year’s edition”, says Joaquim Lo Prete, director of the Brazilian branch of Absolut Sport, a premium sports experience agency.
“We are also experiencing a time of increased demand for more complete hospitality experiences and the F1 environment is very conducive to this,” he added.
All luxury boxes were also sold out within minutes, with 1/3 of the customers being people from outside the country. One of them is Terrace 1, the official Soccer Hospitality box.
The values are R$10 thousand for Friday (7), R$18 thousand for Saturday (8), and R$20 thousand for the main race (9). The complete package for the three days of the event is sold for R$25,000.
During the race weekend, the space will also welcome drivers Kaká Bueno and Ingo Hoffmann, in addition to promoting official helmet raffles.
