Adidas says goodbye to Atlético-MG after four years of partnership: “ObriGalo”

Adidas, a supplier of sporting equipment to Atlético-MG, said goodbye to the fans through social media.

The German brand published a video with all the shirts made for Galo in the last four years, during which time it printed the logo on the black and white uniform.

“We made history, Massa. Thank you”, published Adidas.

From 2026, Atlético will have Nike as a supplier of sports equipment. The Minas Gerais club’s contract with the American company, , lasts four years.

Adidas

In December 2021, Atlético agreed a contract with Adidas until the end of 2025. However, the sporting goods supplier only took over the black and white productions in July 2022, when it replaced “Le Coq Sportif”.

Previously, Adidas had sponsored the club in 1980.

During the three seasons in which it sponsored Galo, the Germans produced dozens of uniforms. In addition to the traditional black and white striped shirts, Adidas made shirts alluding to Black Consciousness and Pink October.

Both were sold together with rival Cruzeiro, which is also sponsored by Adidas.

Pricing

The value of official game shirts produced by Adidas in the last three seasons was around R$349.99.

The price is similar to that sold by Corinthians, the only club that competes in Series A of the Brazilian Championship that is sponsored by Nike.

For this season, Timão had three uniforms, two of which were the traditional white and black (main and reserve). The number three shirt was launched in September.

As a multinational of similar size to Adidas, Nike tends to maintain a similar production method to the German company.

source

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