December is a time when expectations are rising and time is running out. This is the reason why customers are increasingly turning to on-demand solutions that allow them to buy “here and now”. The Gomla brand, whose offer is available in the Wolt application, allows you to order gifts, decorations and interior accessories with quick delivery straight to your door – without leaving home, without traffic jams and without looking for a parking space.
“The pre-Christmas period is a time of special emotions – we want to give our home a festive atmosphere, find the right gift for our loved ones or for the company St. Nicholas Day, or add the last detail to the Christmas table. In such moments, the ability to act quickly is important. Thanks to the partnership with Wolt, we can deliver our products exactly when they are needed – within several dozen minutes. This makes preparations for the holidays easier and creating a cozy atmosphere at home is possible even at the last minute.” – says Ewelina Pytel, Head of Transport and Logistics Administration at Gomel.
The Gomla brand offer available on Wolt perfectly meets the most common December needs, both related to creating a Christmas atmosphere at home and saving last-minute gift situations. When you are still missing one table runner, candles for the Christmas Eve table or Christmas-themed pillows, you no longer need to go to the shopping mall or stand in queues – just a few clicks in the application, and the necessary decorations will appear at your door in as little as half an hour. The same convenience also works when you suddenly find out that Secret Santa is at work tomorrow or someone from your loved ones announces an unannounced visit. Gomla has thousands of ideas for impressive gifts available immediately, so any Christmas challenge can be solved quickly, without stress and without leaving home.
Gomel’s present available on Wolt: 5 ideas that will be ready in time for Christmas Eve
In the offer available via the Wolt application, customers will find ready-made ideas for Christmas gifts and home accessories – without the need for prior planning:
- Plaids, blankets and decorative pillows – soft, practical and universal gifts.
- Scented candle sets – a sensual gift that suits any interior.
- Christmas porcelain and table accessories – an elegant accent for the Christmas Eve table.
- Textiles with a Christmas motif – pillowcases, table runners, napkins.
- Small last-minute gifts – perfect for corporate St. Nicholas Day or an unexpected visit.
Shopping can be made in selected locations in the Wolt application, with the option of immediate delivery – just like when ordering lunch or flowers.
The new standard of last minute shopping
We see a very clear increase in interest in fast deliveries in the retail category – this segment on Wolt grew by as much as 56% during the year. December further strengthens this phenomenon, as consumers are more and more bold in making purchases that do not require any planning. Today, what counts is convenience, no queues and the ability to respond to the need at a given moment. Delivery time becomes part of the value of the product itself – since a gift, decoration or candle can arrive at the door in as little as half an hour, no one wants to wait two days. This really changes expectations towards entire shopping categories – says Wojciech Chmielewski, Head of Retail Wolt Polska.
