If you are afraid that prices will increase in January, you have little reason to worry. However, brands often run promotions to try to clear their stock from the year that is ending.
Anyone planning to buy a new car in the next few days may be thinking whether it is worth closing a deal in the last week 2025 or, wait for the arrival of 2026 to put the hammer down.
If you fit into this group, here are three important tips before we actually get into the subject of deciding whether or not it is worth buying a new car at the end of the year:
- The fact that the calendar turns around does not mean that the cars in the store will be year/model 2026
- It is not customary for brands to increase prices at the beginning of January
- Brands prices tend to drop at the end of the year to clear the stock of the current line
Buy at the end of the year or not: that is the question
The almost philosophical doubt that many people have about whether or not it is worth buying a new car at the end of the year can be summarized in the three points above, and the answer depends on how the consumer views each of them.
If you are thinking about waiting for the turn of 2025 to 2026 for fear of price increases or because you imagine that you will return home with a 2026 year/model car, be careful: it is not worth delaying the purchase, as prices are unlikely to increase With the arrival of the New Year, neither will the units in stores be from the most recent line.
Now, if your search for a new car at the end of the year is justified by the promotions that brands may be preparing, the line of thought is more than correct, and the time is now.
Brands usually lower prices for the 2025/2025 line and thus clear stocks so that, in the first three months of 2026, they can actually start offering the new lines of their cars. In short: yes, it’s worth buying a new car at the end of the year.
