After the Christmas frenzy, January opens the new year with one of the most anticipated moments for fashion lovers: the winter sales. A perfect opportunity to finally get those signings that had been on your wish list for some time, now at a much more tempting price.
Since , we have listed 10 irresistible offers on one of the star pieces during the discount season: the sneakers. Top brands like Adidas, Nike, Columbia, Under Armour o Tommy Hilfiger They lead this selection with discounts of up to 50% in models for men and women.
From classic styles to designs for running or hiking, they are all true bestsellers that sweep season after season and become a safe bet during sales season:
VL Court 3.0 sneakers for women, by Adidas
A true reference of street style. Considered the twin brother of the Samba, these sneakers stand out for their impeccable balance between comfort and style. They incorporate lightweight cushioning that absorbs the impact of each step and a flexible rubber sole.
In black and with the iconic three stripes, they become that basic “wild card” capable of fitting with any style.
40% discount, save 27.65 euros.

Tommy Hilfiger men’s sneakers
And best seller among the most classic men. Their simple and elegant design, in white and with iconic details such as the brand flag, makes them an extremely versatile option. Ideal for any occasion, they offer comfort, good support and a fit that adapts perfectly to the foot.
46% discount, save 37.99 euros.

Woodburn 2 Wp shoes for men, by Columbia
For hiking lovers, these shoes are smashing sales with more than 18,000 reviews that guarantee their performance. Its success is explained by the following features: high-traction Omni-Grip sole, lightweight Techlite midsole for superior cushioning and a fabric with waterproof and breathable properties that protects against any weather.
41% discount, save 41.51 euros.

Charged Speed Swift Laufschuhe shoes for men, by Under Armor
With the quality that characterizes the brand, this pair of sneakers is characterized by absolute comfort: “they are extraordinarily comfortable,” says one user. His secret? A midsole with compression foam, a padded structure on the ankle and tongue, and a combination of breathability and lightness that makes the difference.
37% discount, save 24.01 euros.

Unisex VS Pace 2.0 sneakers, by Adidas
One of the most desired models in its category thanks to its minimalist and timeless aesthetics. It more than complies with the rule of the three bs: good, pretty and cheap. Inspired by style skaterthey fit with any daily look. In addition, its lightweight design and rubber sole with a vulcanized finish guarantee exceptional grip.
35% discount, save 19.05 euros.

Kenton Court sneakers for men, by Pepe Jeans
A design capable of elevating any look. They work both in casual outfits and on more special occasions. Style, quality and comfort define this model. In addition, it has durable materials, an elegant design and a light, padded structure that ensures comfort throughout the day.
50% discount, save 34.91 euros.

Court Vision Low Next sneakers for women, by Nike
With materials that guarantee durability, it is a model that will accompany you for many years. They sweep sales due to their sporty style, absolute comfort and great quality. Its padded collar and vulcanized construction offer all-day comfort. In addition, the perforations on the upper part guarantee breathability.
40% discount, save 32.04 euros.

Galaxy 7 sneakers for men, by Adidas
Ideal for lovers of running. They offer support, cushioning and comfort in every run, something confirmed by the 71% of users who give them the highest score. They incorporate a Cloudfoam midsole for a more comfortable ride, excellent support and a wear-resistant textile upper.
36% discount, save 20.05 euros.

Zapatillas barefoot for men and women, by Saguaro
The warmth converted into sneakers. Its plush-lined interior provides thermal insulation against the winter cold. They adjust to the shape of the foot and have a wide toe that allows total freedom of movement for each toe. Non-slip and resistant, its Zero-Drop sole provides stability and promotes a healthier posture.
33% discount, save 33 euros.

Ward Platform sneakers for women, by Vans
The classic Ward model is reinvented with a platform sole that adds an extra point of modernity and trend. Perfect for everyday comfort: 80% of women who have added them to their wardrobe give them five stars out of five. They are versatile, comfortable and have an excellent quality-price ratio.
43% discount, save 34.05 euros.

[Recuerda que si eres usuario de Amazon Prime, todas las compras tienen gastos de envío gratuitos. Amazon ofrece un período de prueba gratuito y sin compromiso durante 30 días.]
*All purchase prices included in this article are current as of January 10, 2026.
You can follow EL PAÍS ESCAPARATE in or subscribe here to our.
