A company from the City of , Prodam closed the year 2025 with a 333% increase in EBITDA, an indicator that measures cash generation by computing earnings before interest, taxes, depreciation and amortization.
In ten months, Prodam went from a scenario that presented negative EBITDA to a result of R$44.3 million. The company’s revenue rose from R$571 million in 2024 to R$628.7 million in 2025, an increase of 10%.
Over the period, the company migrated to the free energy market, generating savings of up to 30%.
Since last year, Prodam has reached out to other municipalities in the state and country. The first agreement was signed with the City of Florianópolis (SC), interested in the security program using cameras.
By 2026, Prodam wants to consolidate itself as a , a term used in the financial world to refer to startups valued at more than US$1 billion (around R$5.3 billion, according to the most recent quote).
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