Search for courses involving AI increases 840% on Unico Skill and signals a trend

Insufficient training of the workforce to advance artificial intelligence projects is one of the aspects mentioned in the document “Proof over Promise” published by the World Economic Forum last Monday (19). And the demand for this type of expertise appears to be increasing.

Data from the Unico Skill platform, a corporate benefit tool for training free postgraduate courses, reveals an 840% increase in searches for training involving AI from January 2026 compared to January 2025. In more complete modalities, the platform offers courses at schools such as IBMEC, Mackenzie and Fundação Dom Cabral.

In its report detailing the MINDS program, which selected pioneering organizations in the use of AI in 2025, the Economic Forum highlighted a change in the timing of the technology’s application, evolving from a period of testing to a time of project execution.

Among the challenges for advancing projects at earlier stages, the World Forum highlighted data maturity, legacy infrastructures, fragmented governance and insufficient workforce training. “Organizations show that adoption accelerates when AI initiatives are designed with employees from the beginning,” says the document.

“The WEF report highlights that the successful adoption of AI starts with people, and not with isolated technology. What we are seeing in our base is the materialization of this: the worker realized that, to remain relevant, they need to master the tool”, says Joca Oliveira, CEO of Unico Skill.

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