The announcement made this Tuesday about the extension of Emirates as the main sponsor of the Real Madrid shirt has waited for . Florentino Pérez continues to lead the entity until 2030 and the Dubai airline will remain at least until 2031. Both parties have made the agreement public without revealing its million-dollar figures. The Emirates brand is also visible on the shirts of Arsenal, Milan, Benfica and Olympique Lyonnais, in addition to being a platinum partner of Bayern Munich.
Emirates affirms that Real Madrid’s is in the world of football. Their relationship, extended over five seasons, also extends to the basketball team.
The relationship between one of the largest airlines in the world and Real Madrid began in 2011. The name appears in all the competitions in which the club participates: League, UEFA Champions League, Copa del Rey and the Spanish Super Cup. The extension of the contract makes it one of the longest in La Liga.
Beyond presiding over the kits, Emirates has reserved visibility at the Santiago Bernabéu stadium. At the moment, the possibility that the airline ends up putting its name next to that of the remembered president of the sports entity through a multimillion-dollar contract remains in the realm of speculation. we.
Florentino Pérez has highlighted in a statement the solidity of a relationship established for years. “We have been side by side during one of the most successful periods in the history of our club, and we remain committed to continuing this journey together,” said the president of Real Madrid. From the sponsor, it was its Vice President of Marketing and Brand, Boutros Boutros, who highlighted Emirates’ long history of supporting football: “What we have built with Real Madrid is a brilliant example of that commitment, placing fans at the center of the game, giving them access to moments they will never forget and inspiring the next generation of fans and players.”
Emirates’ first landing in Madrid-Barajas occurred in 2010. Since then, the A380 airline company has expanded its operations in Spain to daily flights from Barcelona and Madrid to dozens of destinations via Dubai. In addition to focusing on football, the airline sponsors tennis, rugby, basketball, sailing, cycling, golf, horse racing, cricket and Australian rules football.
