The eye not only eats with you, it also makes decisions. Even before we take the first bite, we make an almost irrefutable judgment: Do we want to eat something or not? This is partly due to the color of the food. This raises certain expectations: is the food fresh, cooked, ripe, or the opposite: rotten, spoiled, poisonous. Colors are not only visually relevant when eating, they also convey a certain status.